Lower calorie meals increasing restaurant sales! |
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Friday, 08 February 2013 13:06 |
National Restaurant News - Restaurants that have increased their lower-calorie menu offerings have also seen upticks in sales and traffic, according to a study by research organization Hudson Institute. The study, released Thursday, analyzed 21 restaurant chains between 2006-2011, measuring the amount of “lower-calorie” offerings against the brands’ reported same-store sales and traffic. The study was conducted with support from the Robert Wood Johnson Foundation and included large chains such as McDonald’s, Burger King, Applebee’s, Denny’s, Olive Garden and Outback Steakhouse. Continue |